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Image, it seems, is everything. Or at least that?s what the results of a recent study concerning plastic surgery have indicated. According to researchers at the University of California ? Los Angeles, a majority of men as well as a large number of men said they were interested in cosmetic surgery when asked.
The survey found that 48 percent of women were interested in liposuction, cosmetic surgery, or a combination of the two. An additional 23 percent said they would ?possibly? be interested in the procedures.
Despite the traditional connotations of cosmetic surgery as a feminine procedure, a surprising number of men expressed a similar interest. Twenty-three percent of the men surveyed said they would definitely be interested, and 17 percent said they might be interested.
These results are consistent with the high priority given to appearance in American society. A recent Gallup poll revealed that 70 percent of Americans felt physical attractiveness played an important role in one?s ?happiness, social life, and ability to get ahead.? The same survey, conducted in 1999, found that only 19 percent of adults would consider cosmetic surgery. Clearly, society?s preoccupation with looks has not faded, and in fact has only strengthened in recent years.
?Interest in cosmetic surgery is far more widespread than we had anticipated,? said David Frederick, a graduate student of psychology at UCLA. ?The majority of women expressed some interest in cosmetic surgery, and more than one-third of men expressed some degree of interest, which I found really surprising.?
Indeed, it seems that women aren?t the only ones experiencing pressure to live up to standards commonly portrayed in the media and popular entertainment. In any case, the sheer number of those expressing interest in lengths as drastic and costly cosmetic surgery came as a shock to the researchers.
?We know that there is tremendous pressure for women to be thin and have a certain appearance and for men to be fit and muscular, but I would not have guessed that so many people would be interested in surgical bodily alteration,? said Frederick. However, the results rendered American?s opinions on the matter loud and clear.
According to the survey, ?the interest in cosmetic surgery is widespread across the full life span,? said Frederick. ?Many people are willing to pay thousands of dollars to permanently alter their bodies surgically.?
The willingness to consider surgery was foreshadowed by another portion of the survey, in which researchers asked participants to rate their own looks. Frederick and his colleagues found that 21 percent of women and 11 percent of men described themselves as unattractive. This is a significant change from the earlier Gallup poll, in which ?almost no Americans? said they were ?below average in attractiveness or downright unattractive.?
This, along with information gathered by the American Association of Plastic Surgeons, indicates that both American insecurity and their willingness to undergo corrective surgical procedures are growing trends. Between 2000 and 2006, for instance, the number of cosmetic surgery procedures increased 48 percent. Frederick?s comments echoed this sentiment.
?There is so much pressure, especially on women, to be thin and beautiful and to look younger,? Frederick said. ?Your appearance is judged to be an important part of who you are.?
SOURCES:
Press Release, University of California at Los Angeles
Gallup, Inc.
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